Seems like a long drawn out scam imo. I bought minimal LVL on the off hand it's not, but like you stated, the road map thus far has been highly unimpressive but the pushing of the sale of the crates and buying of LVL has been highly present.
Mostly because all scams I've seen in the past have always done "half off" deals when the buying slowed, to induce more profits before exit scamming... is why I feel like it's just another scam and because of little details like this (below) which may not mean much to most but to me it's a sign of something sketchy out of anything claiming to be reputable because why bother if you're reputable...
A load of alt accounts doing anything for a main account or a group of them, for their own posts is typically shady. Always the exceptions to the rules... but more often than not, what's suspect ends up with ill intentions.