After 10 years of running my own business, I do feel all that. It not just another job. It's the base of everything.
One of the things that I see a lot here is people that are "working" in cafés and bars are on their cellphones, all the time. Some do give good service when woken up from their spell, but most don't even care. When I had my restaurant, I told the workers it was okay to check the phone from time to time - if there was nothing urgent to do. If I saw them on the phone and the room as dirty or some dishes weren't taken away, I'd take off one hour of their salary (almost never had to). There's always something to do at work. Dust the windows. Do inventory. Clean the hidden corners.
I'm pretty sure I there is a statistical correlation between phone-starring-businesses and which of them close down quite quickly. The ones I saw survive are usually the ones like mine, where people actually work for their money.