Como les había comentado anteriormente, trabajo con el diseño, es algo que realmente me apasiona y a través de los años se ha ganado mucho más mi cariño, dedicación así como experiencia.
As I told you before, I work with design, it is something that I am really passionate about and over the years has earned much more my affection, dedication and experience.
En este caso les cuento sobre cómo una chica me contacto por recomendaciones en redes sociales, su emprendimiento, venta de maquillaje y productos para el cuidado de la piel, algo bastante llamativo donde a lo largo de la conversación me fue planteando sus ideas, las cosas con las cuales se identificaba ella y quería que se identificara su marca, la que decidió llamar GOLD BEAUTY.
In this case I tell you about how a girl contacted me through recommendations on social networks, her entrepreneurship, selling makeup and skin care products, something quite striking where throughout the conversation she was telling me her ideas, the things with which she identified herself and wanted her brand to be identified, which she decided to call GOLD BEAUTY.
Fue contándome poco a poco sus gustos, desde inspirar la paleta de colores en tonos dorados haciendo referencia al nombre de la marca, en lo particular me comento que buscaba algo bastante elegante, sin dejar a un lado la parte moderna lo cual es de suma importancia a la hora de que ella buscara clientes, resumiendo, me indica “Colores dorado, elegancia, sencillez, minimalismo”. Con esas palabras yo debía crear este concepto, pensar como envolver y transmitirle al publico qué será GOLD BEAUTY y que hace o vende, es así como fue llegando una lluvia, dibujar, buscar hojas de papel, ir creando bocetos de todo lo que venia a mi mente para hacer de este proyecto algo especial.
She was telling me little by little her tastes, from inspiring the color palette in golden tones referring to the name of the brand, in particular she told me that she was looking for something quite elegant, without leaving aside the modern part which is of utmost importance when she was looking for customers, summarizing, she told me "Golden colors, elegance, simplicity, minimalism". With those words I had to create this concept, think how to wrap and transmit to the public what GOLD BEAUTY will be and what it does or sells, that's how it was coming a rain, drawing, looking for sheets of paper, creating sketches of everything that came to my mind to make this project something special.
Pensaba e crear directamente algo referente al maquillaje, un labial, algún delineador o una bolsa de tienda, pero dije “es muy cliché irse por lo seguro, probé con diferentes tipografías, creando siluetas en la letra G, diferentes elementos que poco a poco fui descartando y es así como nacieron las ideas de de establecer un “GB” como icono principal, utilizar laureles como corona, haciendo una representación romana de triunfo, de victoria, elegancia y claro, sin dejar a un lado una paleta de colores que dejara claro el nombre de marca.
Es así como luego de pasar horas, hasta días pensando, conversando con la chica, mostrándole mis propuestas, llegue a este resultado del cual me siento totalmente a gusto y satisfecho.
I thought about creating something directly related to makeup, a lipstick, an eyeliner or a store bag, but I said "it's too cliché to go for sure, I tried different typographies, creating silhouettes in the letter G, different elements that I gradually discarded and that's how the ideas of establishing a "GB" as the main icon were born, using laurels as a crown, making a Roman representation of triumph, victory, elegance and of course, without leaving aside a color palette that would make clear the brand name.
This is how after spending hours, even days thinking, talking with the girl, showing her my proposals, I arrived at this result of which I feel totally at ease and satisfied.
Acá les dejo una imagen con el resultado del logo final y con el cual actualmente trabajan. ¿Qué les parece?
Here I leave you an image with the result of the final logo and the one they are currently working with. What do you think?
Hey Luis! I think your design is sophisticated and elegant. If you were able to produce something just by always communicating with your client and delivering what your clients really want.. I think you'' have a brilliant future with your listening and creative skills! Keep it up!
Omg! Thank you very much Clara, I really appreciate that you liked my work, reading this kind of comments makes me happy and encourages me to continue creating and improving. I will be publishing more works that I have done, I hope you like them. Hugs!
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