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RE: Purple Cow - Book Review

Each time i pick up a new book to read, there is this rush of excitement that envelops me... especially when it is a genre i'm really really interested in like business related books.

You're not alone. I also feel this way. I love reading writers who challenge you to think outside the box. Writers who make you question reality.

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Same here... writers who challenge the norm are up there as my favorite.