Yep, you have it right, there's perfectly good reasons for shit tasting produce; humans just seem to be on the wrong path in many aspects and here's another.
I grow some things, have a vegetable garden and grew strawberries a couple times and they were the best, no sprays or additives, and tasted great. The same with my other produce including tomatoes...going back to store bought is no bueno as you say.
The schnitty was fucken good though, I have to admit...and it would have made a better plan A.