I was booking 10 hour flights to Europe and who would travel with no luggage on those flights?
Who travels anywhere with no luggage? I can only imagine it would be people that have multiple houses and gear at both and these people would be so wealthy that they would never fly with the cheap airlines anyway.
It is such a massive scam and people are getting sick of it. I suspect that these airlines change names every couple of years because word does indeed get around very quickly.
The fact that there would even be a no luggage option for a 10-hour flight to Europe is just nuts.