You're exactly right. It's Hive's hook. It's Hive's killer-feature. It's Hive's biggest marketing draw. And to not use it, to ignore it, to sleep on it, is begging to fail, imho.
Hive's other features are wonderful as well, and I've created landing pages that focus on them, but they're suboptimal for marketing as far as I'm concerned.
Thanks so much for contributing to the discussion and pointing this out, and I appreciate the encouragement and kind words! Wishing you a great day! 🙏