I applaud the initiative but the onboarding now is a complete mess in my opinion. For example, as soon as someone sign-up, he is bombarded with a 20 page FAQ section that would completely scare any normal sane person. We need something smooth, something that gets people to download Hive Keychain and walk them by the hand step by step to their first post.
When you get that, then you can test the funnel and throw money at advertising.
I would be willing to offer 15-100 HP Delegations to give incentive new users to finish reading the FAQ.
It could be scaled based on the content of the introductory post, making them realize the more effort and info in the post, the more Delegation they will receive to get on their feet.
a simple 5 point system could tier the content of the #introduceyourself post.
1/5 = 15 HP - Post Your name
2/5 = 30 HP - Post the Confirmation photo
3/5 = 50 HP - proper info on paper in confirmatory
4/5 = 75 HP - A short paragraph bio about yourself
5/5 = 100 HP - A multiple paragraph introduction with more than 1 photo
Perhaps award them based on each goal, putting more weight on more content, 25 HP for the multiple paragraph intro, 15 HP for the name etc...
Thats really cool!
I would contribute delegations, upvotes and over 150 account creation tickets as well. HIVE devs are working on delegation feature for ressource credits right now, so this could be an option too.
Maybe some kind of "special offer" for BRAVE users, we should find a way to track them using the chain here.
Once we have that offer, I can pass the message to a contact I have that serves as an advisor to the Brave developers.
Really good point! Thanks for your feedback.
As a requirement we should achieve some kind of landing page which makes it pretty easy in order to get started with HIVE. Something like https://hive.io but more suited for average joe who wanna get started with blockchain based social media.
That's something I could work on first.
Let's work on this, get a good landing page made, and see what @good-karma says since the users i surveyed said that Esteem was the easiest way to get a hive account.
We are working on redesigning signup page as well as our website. Thanks for mention!
Thanks goodness. I will be able to onboard more people once you do that, so any idea when it will be completed?
here's what i suggested be changed:
Just teasing my solution for onboarding:
I hope you like it! Will be live by the weekend.
Step 2:
i found some typos and suggested some slight copy changes"
Step 3:
oh god, this look GREAT! 😜
One copy edit suggestion: the words "free and easy' sounds a bit cheap, and sleazy. Here's how I'd word it:
"Create your free Hive account now"
Changed it!
I agree
Look at how cryptokitties onboarding. It's quite straight forward and step by step.
It also means that you need the onboarding to be a faucet. Do you have enough accounts and SP to delegate for users to be able to post?
With Esteem app you get a free account and can transact a bit without any need for HP, I have a test account, and was surprised i can comment and vote without having any HP. I think a support group will be needed to help users though, as they could run out of juice, and get stuck..
Hi @stellabelle, I agree Esteem is a good onboarding but in terms of the flow:
Braves Ads > Landing Page > Sign Up it doesn't quite work since you need to get people to download the app and there you lose the ability to track your conversions. (you can't know how much it costs to get someone to sign-up)
For Esteem, Facebook would make more sense for App Install type ads.
well, what do you suggest? have you tried all the different ways to get an account?
You can track the amount of downloads of Esteem app, so there is a way to track it.
you can't track how much it cost to have a download. You are just punching in the dark and gestimating.
maybe you can help get the funnel made?
Also, Esteem has a desktop verison, so that can be tracked.
Esteem has all 3: iOS, Android and desktop.
no you can't...you can't't setup tracking when you change platforms (browser to desktop)
as we can see from the stats, the apps that are creating new Hive accounts are :
LIke @cryptoctopus has said, we need a one-pager sign up page, that walks new users through the absolute easiest way. I think it's Esteem app, because most people who use social media want a mobile app experience, not desktop. But we could have two areas: easiest mobile sign up and easiest desktop sign up. This is what I would definitely think is the best option.
And then at the end of the splash page, we can say something like:
If you want other options to get a Hive account, go here: link to signup page (with all the options listed).
This way, if more advanced users want options, they can have it.
I personally tested out the various ways to get a new Hive account and have to say that Esteem is the easiest (minus the blue Steem branding and UX).
Hey @stellabelle, first of let me thank you for all your valuable feedback!
My biggest takeaways from this discussion is that we need to achieve a much better user experience in on boarding BEFORE going into a marketing campaign. That totally makes sense, we don't have to rush things. In a best case scenario we would be able to start a campaign late this summer.
Onboarding is a key successor for HIVE, I'am pretty sure many of those great artists & devs on HIVE are already working something in the meantime.
In any case, I'v added a Business requirements section to the proposal, which should make sure, those community requirements are met before spending HIVE funds into advertisement.
Business requirements:
If any of the following goals aren't met, no campaign will be started and all funds (if any) will be refunded to the Decentralized Hive Fund (DHF):
Regarding eSteem, peakd.com and all those other frontends out there:
When creating the campaign, it's best practice to target specific user groups. In this case we would send mobile device users into the best possible app for mobile users like eSteem and for desktop maybe peaked.com.
My main goal here is to maximize the efficiency of used funds here of course. Details on this have to be discussed.
I'll make follow-up posts on this proposal in upcoming weeks and go into details on all those aspects. So community may decide at a later point if it's a good idea to vote into this or not.
Thanks so far @all who contributed here in the comment section! I really like how HIVE community seems to be less toxic than from what I experienced on STEEM.
exactly my opinion. After taking surveys from users on Twitter, they said that using the Esteem app is the easiest, due to it being on mobile, plus it being free. I have suggested that the Esteem team redesign the splash page to make hive onboarding much better:
i agree, working with Brave seems like a natural, but clean up onboarding chaos first !