Hive beats BTC at 2 things. Transaction speed and scalability
I'm not sure this comparison is even worthwhile. HIVE will never be better money than BTC. Security and decentralization are paramount to money.
Hive / DPOS sacrifice security and decentralization for speed and scalability. This makes sense for the purposes of a social network database where supporting a large number of low/no-fee transactions is paramount.
BTC was the first crypto money to market. And it is still the best, especially with the advances in lightning and culture of decentralization. Hive (i.e. the legitimate continuation of the Steem chain) was the first crypto social network to market. And it is still the best I believe.
Perhaps EOS or ETH L2 could serve as the foundation for a social network. But when Hive is already up and running, with almost all the required functionality and 1000s of users, I don't see any incentive to not just use Hive.
Rather than thinking that Hive is a complete failure, I think Hive is still early in its maturity and adoption. But if you had to recommend a decentralized social network to a content creator that is already lauched, what else besides Hive would you recommend?