Many have been addicted to web2 solutions because of the ease of entry. This has been a problem with most decentralized web3 socialmedia. Hive also suffers this. It looks a bit complex for any non-tech savvy individual to have a smooth onboard without a help. This is the aspect we must carefully and creatively harness to provide web2 solutions in a decentralized way.
In addition, ignorance has ept many in the bounds of web 2 socialmedia. Glad I had the information four years ago and I moved. Using Facebook for me is to get friends out there to join us here while I use my Twitter to #POSH my Hive contents. Those apps are not important and can be easily replaced in my device.
We still have a huge work to do n terms of spreading the news about Hive and the powerful web3 socialmedia solution it offers. This would really make more sense from the stable of Communities.