I am considering doing a frontend of my own if we continue growing at this pace.
Definitely do this. It will be a real practical case study to prove what work and further refine things. It is easy to ignore ideas. It is hard to ignore real results.
You should take a look at Koinos. They explained their version of RC as Mana. Suddenly you don't have to explain much to anyone who has been a gamer. They already have a video game analogy in their heads.