Today, we see advertising everywhere and no matter where we are, whether we eat in the subway, walk around the city or sit at home. She is everywhere - on the walls, on TV, on the Internet, on billboards, on vehicles. Advertisers are already dodging how they can if only we pay attention to the product. The approach to which advertisers have previously resorted is not so much the effect, people are more likely to be irritated by intrusive commercials and slogans that they basically stop buying these products. Therefore, in this area, there is now a huge problem, which consists of the need for a new approach that will attract consumers at a lower cost. To solve this problem, the project team took - Arround.
ARROUND is an augmented reality platform, through which new opportunities for advertising are created, operating using blockchain technology. Ordinary users will be able to interact with elements of augmented reality (hereinafter referred to as AR) through the mobile device application. In addition to users, the ARROUND platform will be able to integrate brands, advertisers, advertising agencies and developers of AR technologies within its ecosystem. The movement towards the development of VR and AR technologies is today one of the more promising, as evidenced by the huge number of companies that work in this industry. This is also indicated by the capitalization of these companies.
Virtual reality differs from augmented in that it completely replaces the vision of the real world. To enter it, the user is required to wear a helmet and stay in a special room, while augmented reality is created against the background of ordinary reality, it complements it, and the user needs a smartphone or special glasses to observe it. Observing augmented reality, the user can freely move around the real world.
ARROUND creates a new space for advertising, where it will have a targeted focus and will require much less cost. Also, this platform solves the problem of lack of demand for AR technologies. On its basis, there will be an interaction between advertisers and AR developers, which will encourage the latter to develop new technologies.
ARROUND App is a free cross-platform multi-user software that allows smartphone users in the real world to see and interact with augmented reality objects. A regular user, looking, for example, at a shopping center through a smartphone’s camera, will be able to see the stock he is interested in, advertising goods. In addition, it is possible to create your own rounds or to see the rounds of friends. For advertisers, very good conditions are created for conducting advertising campaigns, which make it possible to count on their high effectiveness. The created advertising content is targeted and will be visible only to those users who are interested in it and who are potential customers. Also, advertising inside AR will require much less financial expenses (as there are no intermediaries, promoters, no costs for the physical production of advertising, for its installation, etc.). This means that advertising on a billboard in the real world will be much more expensive than placing it in this place, only in AR. Conditions are also created for the work of advertising agencies and freelancers. Using the platform toolkit, they will be able to create the necessary advertising content for customers.
Token and ICO
The ARR Token, created on the Ethereum blockchain, is the only domestic payment currency. Users depending on their role on this platform and functions will pay for ARROUND services. First, ARR will be available at all stages of the sale, and then it will be available on the exchanges. In the future, the team plans to switch to its own blockchain.
Token: ARR (ERC20)
Total number: 3,000,000,000 ARR
Pre-Sale: 02.27.2018 - 05.05.2018
Private Sale: 05/01/2018 - 09/15/2018
Main Sale: 09/15/2018 - 11/15/2018
Price: 1 ARR = $ 0.035
SoftCap: $ 5,000,000
HardCap: $ 30,000,000
Information sources
In more detail, with this project, you can find on the official site. Where are both a roadmap and a brief statement of the essence of the project, and of course there is a white sheet in which you can get into the essence and concept of this project in more detail and deeply? Also on the official information channels, you can get all the latest information on the development of this project.
MORE INFORMATION CLICK ON THE LINKS BELOW:
Bitcoin ANN Thread:
web: https://arround.io
Whitepaper: https://arround.io/content/file/arround-whitepaper-en.pdf
Twitter: https://twitter.com/ArroundPlatform
Telegram: https://t.me / ArroundSupport
Facebook: https://www.facebook.com/Arround-2052833448334195/
https://bitcointalk.org/index.php?topic=3014006.0
AUTHOR
BTT username; anddyy
BTT profile link: https://bitcointalk.org/index.php?action=profile;u=2321285
Hi! I am a robot. I just upvoted you! I found similar content that readers might be interested in:
https://golos.io/bounty/@th3-k1n6/review-of-ico-arround