Inefficient brand marketing campaigns:
Consumers are not successful at most marketing campaigns and loyalty programs, claims Kees De Vos, CEO of Momentum token. Marketing campaigns are most of the times just spams. Loyalty points hardly get used by the customers. Upon no usage, they expire. Mobile Bridge engagement platform empowers brands to reward customers for brand awareness and increasing revenue. It does it by identifying the right time and place to engage with each customer individually. It enhances the engagement via numerous data sources through offline and online channels. Why are we interested in their project? They are launching their own tokens and announced their ICO.
Momentum:
Momentum will be the first ever blockchain and cryptocurrency based marketing platform. It allows brands to pay in momentum tokens or their own branded currencies. They can use this new currency to reward consumers for their loyalty. Shoppers can use this new cryptocurrency that holds real value. They can decide when and where to use them, unlike the case of loyalty points system. Brands offer consumer complete control on usage of rewards. The rewards dats are stored in a secure and transparent way, thanks to blockchain. The possibilities are endless for brands. They already have clients including Burger King.
Effective Momentum token system:
Momentum token is a store of value. It is also a medium of exchange. It gives consumers an option to exchange their company branded tokens to momentum tokens and vice versa. The momentum token can be stored in wallets and can be used for exchange. Using the tokens, brands can directly reward their consumers. The consumers can be rewarded not just for purchases and loyalty. The consumers can be rewarded for sharing their data as well as any actions that supports the brand. Momentum is a well-established project that already drives result for their clients. They have now incorporated blockchain technology in their system.
Team behind Momentum:
Team behind Mobile Bridge gathers whole lot of knowledge and expertise. Kees de Voos, their CEO is a visionary. Eyal Oster, founded and president has over two decades of experience in software and hardware companies. Ariel Luedi, their chairman is the former CEO of Hybris, leading ecommerce software. Now another board of advisors join the already vibrant team. The advisors help them set foot in the blockchain real and combat the legal and technological challenges. They help with the whole ICO process too.
ICO and token details:
Public ICO starts on 26th March 2018. You can register for the whitelist right now. 2.5 Million Euros is the soft cap. The target is a decent 25 Million Euros. 42 Million Euros will be the hard cap for the token sale. There will be 1 million tokens for total chain. Out of which, half a billion tokens will be up for sale. 330 million tokens will be kept as coil reserve. Each token will cost you just 0.1 Euro. Token sale will last for 4 weeks or till hard cap isn’t reached, whichever is earlier.
Important Links:
Please find the important links related to the project below and stay updated:
Website: https://momentumtoken.io/
Whitepaper: https://momentumtoken.io/files/MobileBridge_Momentum_Token_Sale_Whitepaper_-_FINAL_v1.0_1102018.pdf
Announcement Thread: https://bitcointalk.org/index.php?topic=2943654.new#new
Bounty Thread: https://bitcointalk.org/index.php?topic=2969733.0
Twitter: https://twitter.com/MomentumToken
Linkedin: https://www.linkedin.com/company/momentum_token/
Telegram: https://t.me/MomentumToken
Kind Regards!