I have been following Neil Patel for a long time now and his projects are always successful like crazy egg and quick sprout!
I just checked their website and indeed they are solving that irritating problem as he says in the video...only show fitness related ads when on a fitness website!
I have always been bombarded with betting ads when am on a crypto Website.Indeed they will make advertisng/internet kind again!!!
The decentralisation part is also awesome...eliminate the middleman.
Btw @davidpakman,pitch Steemit to Neil Patel...he is an influential figure in the Marketing space we all know hehehe.