In the world I live in, I like to call it the real world. We dont sit around and wait for the right person to give us success. We go out and create it for our selfs. Sharing our content with our facebook group does not affect the quality of the content. The quality of the content has nothing to do with it being shared on facebook or any of the social media given to us by the developers of steemit. The users ability to create solid content is not hindered by sharing. I'm not sure how else to say it. The fact that content is being shared to facebook does not take away the possibility that a "whale" as you put it, which I find offensive to trivialize users, anyway sharing does not stop users with high reputation from finding or upvoting said content.
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Unfortunately we are not in the real world we are in the internet world. A world where millions are out there begging for attention. I'm not saying you should "sit around", I'm suggesting you reevaluate the way your going about it. Also I'm not saying other outlets are not valuable, I'm saying the intention of an action is typically irrelevant to the way it's viewed by those who are using steem because they don't want to use facebook. It was not me that created the term whale, it's of the communities creation. You can't honestly expect me to believe you think my use of "whale" is some how derogatory.