The platform is just a software program, "owned" by token holders who are paid in more tokens based on their contribution to the platform through content creation, curation, and software development. The tokens gain value as more people join the platform and hold back (or "hoard") the SteemPower token to give them more influence over the growing network. So the contributors are rewarded with "money" that attracts new contributors in a beautiful example of the "token economics" revolution created by blockchain and cryptoassets. With limited use the "money" isn't worth much, but the incentives are in place for the use to exponentially increase and therefore for the "money" and the value of the network to exponentially increase. Make sense?
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