Web3 sports brand xG | Changing the game for grassroots athletes 💎

in #introduceyourself • last year

Hey everyone. This is my #introduceyourself - It's great to be here!

I'm one of the Founders of xG Studios, a sports performance brand for athletes aiming to elevate the game with xG Reward NFTs - collectibles for athletes' sporting achievements.

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My cofounder @jimwenda breaks it down in his intro post, so do have a read: https://peakd.com/football/@jimwenda/xg-using-web3-to-grow-grassroots-football

Before xG, we spent over a decade working with sports rights holders, teams, and brands, focusing on digital and social strategy. It was an exciting time when social platforms brought fans closer to the sports they love and let athletes tell their authentic stories.

The sports media landscape has transformed radically over the past couple of decades - especially in football, where there's a new creator economy powered by armies of fans and amazing creativity tools. The passion, humour and knowledge that fizzes around the internet is just crazy - and far beyond what I could have dreamed of as a young fan.

And before you know it - it's all change again. A completely new iteration of the internet is emerging - and we have the opportunity to re-evaluate lots of preconceptions about sports infrastructure, media - and how these new primitives and tools can empower, encourage and reward those outside the elite tier. Nothing changes if you don't try, right?

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With xG, we've trained our sights on grassroots. We believe there's an opportunity to transform the digital experience of athletes, utilise emerging technologies to explore new experiences that are on par with the rest of our digital lives.

We're all in this accelerated age of exponential creativity - and it's a privilege to have the opportunity to explore these new possibilities, to have a go at making some changes. And to have some fun doing it.

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Interested to hear all of your feedback on xG... and would be great to hear about your web3 journey or projects you're involved in too - so please do link to your #introduceyourself post and comment below.

I would also like to shout out to @thatkidsblack for the intro to hive and to our new team at Turbo @jotnheimr & @proveritas. ✌

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Welcome to Hive!

Neil! So glad you took the plunge. It’s cool to see how in our own way, web3 is allowing for a revamp of building projects from the ground up.

You nailed everything I could ask for a newcomer to HIVE. Next time we connect, I’ll pass on the TURBO community (like something of a subreddit) where any related topics or posts there, can circle back to the economy.

Hi Neil, really glad you decided to get on hive and join us here, excellent introduction post. Looking forward to today's $TURBO FC AMA!

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Awesome! Welcome onboard! That app looks good, did you guys developed/designed it yourself?

Images look sharp. Welcome to the community.