Hey, i think its about making everyday things fun, using elements of game design!
e.g. the step tracker app that has badges.
Here is a link if you want more information:
https://en.wikipedia.org/wiki/Gamification
:)
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Thank you for the link. I know now what it is, I am on a self-development online program which uses gamification. It will be soon in English version, that is what they say.