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That's good to know. I was watching one of the Whale actual buying some steem to increase his steem power. I still don't understand how somebody on steemit can get pay $200-300 for below average contents.

quality content is a subjective notion and it's not just about quality but also popularity (just look at youtube trending)

Yes, it's based on popularity. I also read there another player coming around the corner called kin. Seem like a legit player into the social media space.

https://kin.kik.com/