Well, i'm gonna do something that I should...
I'm gonna give you a serious answer.
What about integrity? What about feeling a reward in your work? What about doing something you care about?
I think all these matter even if they don't have a $$$ amount attached :)
Integrity? Shit is biodegradable.
Reward? Massive self circlejerk + uptucks/$$$
Caring? If I didn't care I'd be a better shitposter imho. :)