"Creativity is an ability to solve problems that give individuals an opportunity to create original ideas / adaptive functions of their full utility to flourish" (Widyatun, 1999) "Creativity is the ability to determine new relationships, view subjects from a new perspective, and determine combinations new from two or more concepts that have been imprinted in the mind "(James R. Evans, 1994)" Creativity is an ability to think or action that aims to find the solution of a condition or problem intelligently, different (out of the box), not common, original, and bringing the right and useful results "(wishing to be reminded, 2009) INNOVATIVE" Innovative is one's enterprise-by utilizing the thinking, the ability of the imagination, the stimulants, and the individual that surrounds it-in producing new products for themselves or the environment . " "Innovative is the ability of a person in utilizing the ability and expertise to produce new work." "Innovative thinking is the Process of thinking that results in solutions and ideas beyond conservative frames." Innovative thinking requirements - High elasticity - High productivity - High originality - High sensitivity Requirements of innovation - Produces products that benefit the community and the environment. - Produce a relatively new product. - Produce products that meet individual or group needs. "Innovative is a human capability in utilizing the minds and resources around it to produce a genuinely new work that is original, and beneficial to many people" (wishing to be reminded, 2009) From the above article we can draw the conclusion that, creative and innovative it is necessary in daily life. Because creative and innovative that really determine the quality of our lives. Especially in the field of entrepreneurship, we are required to have a creative soul inovati because both will determine the results of our efforts. creative without limit