Why are cats used in marketing?

in #marketing7 years ago

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A lot of staging uses cats. Why?

  • They represent the image of sympathy.
  • They allow to use humor and mark thoughts.
  • The advertising agencies can pass a message with a small budget.
  • An animal has all the qualities: he does not lie, he is close to us, they are friendly, they are unpredictable.
  • To move the audience.

Just pay attention to advertisements, our friends cats are everywhere!

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A cat lover is called an Ailurophilia (Greek: cat+lover).