Sure!
I'm attending with my son Leo. He's also a steemian (although he's been awful quiet here lately). We'll also be staying a few days after the conference to check the place out on our own.
What is the IRL part?
I've been telling people in my day-to-day conversations that I'm going to a "SteemFest, a conference for people who create content on the Steem platform". I gather it'll eventually spark some interest in Steem. That's what I hope at least.