No, no marketing experience, but I do like to read about persuasive writing, psychology etc. I think it helps to clarify your own thinking if you can convince others of your ideas.
The reward sharing is an experiment, which was born form another post I made about the "new rules for the new economy" by Kevin Kelly
As it tends to happen, writing the post got me thinking. Basically if you take a philosophy like an affiliate marketer, i.e. give up a percentage of the pie in return for growing the pie exponentially, it might work well for Steemit.
It seems counterintuitive to grow by giving your money away, but you have to realize the rules are different.
I sincerely hope to be able to give a way a few hunderd SBD prizes, my philosophy is that people who comment and resteem my ideas, make my ideas more valuable so they definitely deserve a piece of the pie for that alone.
And obviously there is a PR angle too which wouldn't hurt, once people see there is decent return on investment, the motivation to share and spread the content is of course much higher.
Now it might not be the best way to motivate actually, that's why it is an experiment. Dan Pink explains that straight incentives might backfire too. But I figure I should give it a go and see what happens... It give me the satisfaction to give people who give it an honest effort a leg up with their profile!
What an interesting talk... and thinking about it, in my own experience it's rare that I join any type of competition for a one-off reward. Is it worth my effort? However - in your experiment - it grows the pie over time, so the reward is multifold and a return given over a longer period of time. Most people like to be creative. In order then to creative incentives and attract quality followers as it is in your case, one would have to find a way to push the creative button.
Good stuff on your part - intriguing experiment - as long as it doesn't break the bank!
-ch @globocop
Thanks the fun part of Steemit, I CAN'T break the bank. What I am splitting with the commenters is the SBD part of my earnings. Before I was giving 5 SBD no matter what the post earned. That wasn't sustainable... thats why I switched to sharing ALL. No downside for me, much bigger upside for commenters! (was able to give 2x10 SBD prizes already!)