Top Mobile Trends to watch out for in 2018

Smartphones are considered more than a fashion accessory nowadays. More than two-thirds of the world’s population will be using smartphones by 2020, according to a report by Ericsson, the Swedish group. It estimates that smartphone subscriptions will double in the next five years to 6.1bn fuelled by the rapid adoption of mobile internet in emerging markets. Let’s discuss the mobile app development trends that will prevail in 2018.

AI and Machine Learning:

If the predictions of Gartner taken into consideration, then by the year 2020 chatbots will be assisting 85% of the interaction with the customer service department. The basic concept behind chatbots and machine learning is that they can cut down an organization’s operational costs and boost the productivity of their customer assistance teams.

Cloud-Based Mobile Apps:

Smartphone users always convey their inconvenience of not having enough storage space in their mobile device as the reason behind the inability of installing various applications. And as a user, we all know how much phone storage those favorite apps take.
With cloud technology coming to the smartphone arena the scenario is changing, allowing users to keep their most important data in the dedicated cloud server. More than this, the availability of the same data on multiple devices provides the users with unlimited accessibility.

Mobile Wallets:

This concept is already in craze because of the initiative of Walmart, Amazon and many other superstores. The latest push given to Apple pay for using messages as a peer-to-peer payment method is evident enough to hint that companies will be looking forward to developing mobile wallets that are fast, secure and will save plenty of time.

AR vs VR:

The difference between Augmented reality and Virtual reality will always stay where it is but one cannot deny the various application they have in today’s world where businesses are expanding their roots everywhere.
On one hand, if AR development is cheaper than VR and on the other hand VR has literally many other qualities that outdo AR and both help businesses grow awareness for their products and services. Let’s take an example of Snapchat and Instagram, they both are heavily playing around with the AR technology and the rate of user engagement was evident enough to make other apps like Musically follow suit.