Making Some Noise: How To Establish Your Blog In The Markets

in #money8 years ago (edited)

When non internet marketing people first hear about top bloggers making thousands of dollars monthly, then their first reaction usually is : "Huh? Seriously? How?".

I asked myself the very same question. 

If these million dollar bloggers don't earn their money on steemit, where does the revenue come from then?

Learning From The Best

There are some content creators out in the internet that make over $100,000 per month. 

Not surprisingly a lot of people - like us :-) - are trying to enter this prosperous market.

Steemit is providing a genious opportunity to monetize content. However, from a global perspective the top bloggers are making their living otherwise (still).

These are the top 3 income categories:

  1. Affiliate earnings (via affiliate links) - Money bloggers own for referring sales to another company through blog posts
  2. Advertising - Money bloggers get paid for to show ads on their site or get clicks on these ads.
  3. Products & Services - Money bloggers get for selling their own products and services to their blog audience.

Source: https://www.authorityhacker.com/make-money-blogging

Probably in the near future there will appear a point no. 4: "Blogging on steemit" :-)

Since steemit's blogging interface still doesn't permit to integrate any advertising or affiliate embeds and I personally don't have any products or services to offer, I've started to call some attention for my blog in a different way. 

Nobody gets famous / rich overnight. 

Every journey starts with the very first step which in this case means: "making some noise". 

My blog posts are mainly dedicated to outdoors, surfing, nature and other related topics. The brands I've started to reach out are directly related to that thematic group. 

Bearing in mind that the final goal is to establish the blog in the relevant markets, your approach should be sales oriented from the very first instance. 

Source: birdsontheblog.co.uk

Here Are My Very First Attempts "Making Some Noise"

Shared the story about my new surfing outfit on Twitter, tagged @oneillwomens (5,7K followers) and they liked it:

Tweeted some edited surf photography and @SurfingTopNews retweeted it and shared a teaser on their website (link to steemit included):

Tagged @gopro in the link to my camera review and @GSlartOfCapturing published an own tweed about it:


Then @goproheroplanet (8K followers) liked that:


These are neither groundbreaking achievements nor measurable impacts on the visibility of my blog.

However, they are little steps towards the greater goal of more attention.

Ah, and the fact that "O'Neill Women" (which is one of my very favorite surf brands) liked my tweed was very good for my ego, haha! 

What I will do starting from now is to...

  1. ...keep communicating in the same line to build "identity".
  2. ...produce content that enables me to smartly include some other established brands or products ("place" them into my videos for example).
  3. ....talk constantly about topics that match with my blog's image and theirs as well. 

There are still a lot of cool brands I want to reach out. "Carver" is one that didn't react on my corresponding tweed (tag) for instance: 

Nice side effect: Besides the promotion for your content, these publications generate traffic from the outside to steemit which strenghthens the platform in general and contributes to its growth in the long term.

Content is King, but promotion is Queen!

It would be nice to know how you promote your blog outside of steemit's borders, if you are interested in further monetization opportunities (in addition to the rewards you earn on steemit) or if you don't care about these aspects at all.

Thanks for your attention :)

Marly - 


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When I first found steemit through a thread on warrior forum I was so dumb founded.. I have tried blogging in the past, I was only making some few dollars each month.

When I found steemit i knew this was the future of blogging as we know it. STEEMIT is BLOG 3.0

You and me both... As soon as I saw the site and could tell that it was legit, it was like the biggest lightbulb moment ever

And I can see that just like me, you are having serious fun on Steemit. Lets connect @heymattsokol. Thanks

@heymattsokol @lucashunter - I agree with you both, tons of potential☺
Steem on!

The bottom line is: After steemit's platform existence - there is absolutely no reason for any "sane" blogger not to use it!!!

You were lucky making a few dollars each month, I was only able to make a few cents.. LOL

Me, too!! :-) No worries, we've all started like this.

I agree with you

True story! steemit is kind of a release buzzer in the crypto blogging world :-)

With this model Steemit could end up eating Facebook and Twitter's lunch

OMG - lol. Now I know why my partner in business is nearly addicted reading your stuff :-)

I love it too - haha.

Haha! You must be kidding! What a sweet comment to start the day with. Thank you - and to your business partner, too 😉

PS: "Bist deppad" klingt ja gar nicht mal soooo englisch 😅

hahaha - Danke für das nette Kommentar!

@hastla und Deutsch spricht Sie auch noch (der Grund warum er auf einmal surfen lernen will)... ich kann nicht mehr :D

Aber er hat mich auch lange bearbeitet das ich mich hier anmelde der Brave!

Waaaaa! @hastla! Der Mann, der nie das Büro verlässt 😄 Hahaha nun schliesst sich der Kreis...

Ihr seid ja echt klasse!

Haha - ja dieser Workoholic :D echt schlimm. Im Notfall heirate ich Ihn mal :-)

Ich (bzw. wir, hehe) ziehen den Hut vor Dir - tolle Fotos und klasse Artikel! Hoffe da kommen zu den 10k noch 2 Nullen dazu!

Ihr seid echt süß!!! Danke!! 100K würden schon reichen. Wellen sind ja kostenlos 😉
Ja heirate den mal, damit er wenigstens einmal früher ausm Büro kann 😅

Ja genau - haha.

@heastbistdeppad - das geht nicht.... irgendwer muss ja arbeiten wenn ich mit @surfermarly durchbrenn nachm Surftraining während mich der Surfer-Flirter ( der richtig Gutaussehende vom Beitrag eben) verfolgt. 😛

Ahahaha... na das hab ich gebraucht das ich dich hier anmelde @heastbistdeppad 😄
Sag mal - gibts leicht keine Arbeit im Büro weilst hier soviel Blödsinn posten kannst? Da glaub ich eh das ich ned ausm Büro rauskomm, LOL

@surfermarly - jetzt kann ich ned mal Englisch lernen beim Surfen lernen, haha ;-)

Hahaha man kann nicht alles haben 😄
Ist das eigentlich ein Bayerischer Akzent?

Congratulations @surfermarly!
Your post was mentioned in my hit parade in the following category:

  • Comments - Ranked 6 with 94 comments

Wow, again?! So cool!!! Thank youuuuuu :-)

People should start paying you for all the advertising you do on their products!

Yeah well that's the final goal I was actually talking about...:-)

Hi Marly, just my opinion (( I just joined Steemit yesterday )) but I think You should
directly connect with the CEO's & Marketing Directors of any of the brands You like, use
and want to promote... don't be afraid. Just ask for their secretaries and introduce Yourself...
share Your Steem Videos, Your Tweets, etc... and explain that the world is changing rapidly
EVERY DAY... the traditional/conventional ways of marketing is in the process of an accelerating, transformational, paradigm shift that is occurring right before our eyes...

You may even be hired part-time to promote their products in ways we may not even know, possibly a magazine advertisement or some other type of marketing media they are already using...

You are a VERY likeable person and I feel that You have many more opportunities than You may currently realize...

I hope my comments help... and Thank You for Your support when I joined yesterday !!

          ~~~ STEEM  On !!! ~~~

First of all thanks for your kindness, @sacred-agent :)

The idea that you mention might be an interesting one for the future. However, I'm still not at that point to seriously offer being an ambassador for any of these brands. Yes, my blog is growing, but 800 followers on steemit.com isn't a number that would impress anybody out there :-) What I'm doing now is just trying to call attention in order to gain even more followers - not only on steemit but also on Twitter and Youtube.
It's definitely a long term project.
Steem on, too! :-)

Great & helpful ideas.

Thank you!!! I'm happy you found it somehow inspiring 😉

Great advise @surfermarly - so I see you are focusing on #Twitter to increase the drumbeats - this is a wise decision!

I promote on tons of other platforms depending on the topic of a post.

Twitter is really working well for me so far. It's very easy to tag someone else even if you are not directly connected. Plus: a lot of accounts have huge amounts of followers and a simple comment or share can bring you a complete set of new followers, too.
Which are the networks that you are using?

Twitter, Minds.com, Dashburst, Facebook, Google+, the8app, Flipboard and soon again Medium

"Content is King. but promotion is Queen!" I like that idea... :)

Thanks :-)

You're welcome... it is my pleasure to comment on valuable contents like what you have here.

Thank you so much! :)

Thanks for the useful blog. I have been wanting to start a non-steemit blog but it's a bit intimidating. I just started using twitter and instagram so that may help in the future. For now, it is just steemit for me. I really do love this community. I followed you for more cool content. :)

Thank you @lauralemons!! You are totally right: it's much easier and more comfortable to start blogging on steemit than opening an own blog where you have to build your followership from zero.
Thanks for the follow, followed back 😉
Have a nice day!!!

Thanks for this content, it is very useful and relevant for steemit community. After all, making money is the ultimate goal.

Thanks for stopping by @maila6000! I'm glad you considered it valuable 😉
Best of luck for your own steemit ride!

Ummm...

Can I get your AUTOGRAPH @surfermarly

( I'm a SUPER DUPER fan )

Hahaha! You are crazy! I'd rather have a beer with you at the next Steemfest 😅

I found this to be very informative! Thanks!

You are more than welcome and thanks for leaving your feedback 😉

"Content is King, but promotion is Queen!"
Right ONN - you couldn't have said it better.

Since I am very new to steemit, I can hardly promote myself. The best thing in my case is to probably concentrate on content and curation.

What would your advice be for someone who wants to generate more traction on steemit ?

Hey @anandkphoto! As I see in your blog you started 6 days ago, so that means you're still at the doorstep of steemitland :-) Welcome on board!
Well I'll tell you what I tell anybody: you need a lot of patience and consistency here. Building a blog - which is a "brand" in the end - needs time and effort. You've already defined your niche (photography) what is an excellent first step. Now, if I were you I'd have a look at your "competitors" (which may become your friends at the same time, since this is a "social" network). Study their blogs, their writing style, their behavior (comments, votes, etc.) and learn from them. If you wanna make it right you should come over at least once per day, vote, comment, blog and learn. As I said: it's work :-)
Best of luck for your journey!
I've upvoted your intro and follow you now :-)

Thanks for being so positive !
Will keep in mind everything you have said. Exciting times ahead !!

Hehe, nice one! :-)) Thanks!

Important thing is to try to do you rbest and always provide some value or entertainment o your followers!

Absolutely! That's key. Thanks for the adding Raz! Hope you are doing great :-)

Well, we don't all have to become millionaires but i can see how promotions and interactions on other platforms can help. how do you explain posts that make 30$ from simply posting a meme though.

Counter question: "Why do millions of people like a selfie of Miley Cyrus drinking a milk shake?" Well because she's Miley Cyrus...:-) That's also the answer to your question, even though Miley is still not blogging on steemit (as far as I know).

Well, I get that, the questions is, should we encourage this? its probably one of the main things that will prevent new users with actual content from getting a start( and I don't mean myself, i'm fine ;)) but take this guy for example. https://steemit.com/art/@mearone/a-mother-s-day-offering-to-gaia-new-mural-and-art-video-kauai-hi. (and sorry i don't mean to promote on your blog)

Well, we've all started like this. Most of my first blog posts (10 months ago) didn't even make $1. The content itself is not everything. You need to build a strong followership which needs a lot of time. People start following you when they notice that you deliver, when they know that you're going to meet their expectations (or even exceed them) with your next post... The example you mentioned is the perfect proof of that fact :-)

Wonderful post. I am a blogger and I understand you perfectly. Steemit has offered us a better platform to blog.

Thanks for your kind feedback, @richguy! It's much appreciated. And you are right: steemit is a gift.

Good to read you again Marly, you seem to be getting a lot of attention. I was away from Steemit for some time, but I have come back, I even talked my son into trying it out, check out his work @danepatterson. Best wishes, surfs up!

Oh good to see you are back, and thank you very much for your kind wishes!
@danepatterson has a new follower now :-)

Thanks for all your free tips! I don't feel is the right time for me to go large but it really good to know the how to before that time comes.
@surfermarly rules
Gracias guapa!

Haha, thank you very much and you are more than welcome!! :)
De nada amigo, los canarios tenemos que ayudarnos mutuamente jeje

Yeah that's me in 20 years from now! Haha. Well not sure if I will ever surf a tube...
Btw: He doesn't wear any labels?? :-D

Lol! I can definitely see you going for the big wave @surfermarly:) & Yes...He's very well rounded:)

Thanks for your support!! I hope you're right...Confidence is key :-)

Great article! I'm a novice myself so it's great to read some words of wisdom on this subject.

Nice to meet you again, Matthew! :-) Thanks for stopping by and leaving such a kind feedback. I'm glad that you found it somehow inspiring.

"These are neither groundbreaking achievements nor measurable impacts on the visibility of my blog."

this is a big thing - learning how to make promotional efforts measurable. otherwise I think it's easy to run in circles working hard on things that might not be super effective. Do you have any ways of measuring, or is it not an important part of your strategy?

The great thing, all internet anxieties aside, is that it IS POSSIBLE. and it doesn't have to be something that happens when you're super young, like people think. My soundcloud page was stuck at 200 followers for years, then I started putting out way more material and promoting better and hit 2,500+ within six months, and 1,900+ on another band account.

It's a long journey tho.

Tell me about it! Yeah, it's always a long journey of hard work and being at the right place at the right time :-)
Would you mind to share your soundcloud account?

It's hard to measure things that don't generate a direct response. If I receive a like, comment, follow or even share (e.g. on Twitter) then it's something I can instantly appreciate. Shares generate even more likes and followers, etc. However there is a huge grey zone, since I have no idea how many of them come over to steemit and effectively read my stuff or even start following me here.
During the past weeks the number of people who are following my steemit blog has significantly increased. However, this is supposedly due to the general wave of new subscribers.
Measurement is not my main focus. In the end what counts is that the blog keeps growing, and currently it does...:)

ya! here's my fav song to start with: https://soundcloud.com/heymattsokol/matt-sokol-prosperity-frog-1

It's cool to hear that you don't have to measure too close to keep growing your steemit blog / online audience in general. That frees up more time for making art, surfing, or whatever else.

Oh wow!!! That's brilliant @heymattsokol!
We should "cooperate" one day, me promoting one of your songs in a surfing video :-))

Dude, I would love that! How can we make it happen? Should we connect through email?

Have you signed up to steemit.chat? You can meet me there :-)

Oh you are absolutely right! Actually this blog is consuming A LOT of (surfing) time already, haha! It can't become more.
Thanks for the link I will listen to it RIGHT NOW :-)

Wow, great post. Your going to be a steemit star!

If I may say – @surfermarly already is a star of Steemit 😊

Thank you guys!!!
Not sure if I deserve such a big title (there are so many established bloggers on steemit that would deserve it much more!!), but... you made my day anyways ❤️

So cool;)

THAAANKZZZ :-)

Spectacular post @surfermarly, just like your water adventures 😊

Thank you so much!!! I'm glad you liked this type of adventure, too :-)

Keep promoting! Some great advice here for people on expanding their reach.

I will! Glad that you appreciate it :-))

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Да просто что-то новое,свежее....а то привыкли как кукушка петуха,друг друга нахваливать....,...)....нормально..

Google translation:
Yes, just something new, fresh .... and then used to cuckoo as cock, praise each other ...., ...) .... normal

???

))..почти...,..Ок..)

No idea what you're pretenting, but I wish you a nice day! :)

indeed steemit is a blog that can generate dollars, I hope steemit can continue to grow and can be ranked at the top of the block that can generate dollars