By now it sounds like an old story, but it is important to remind you one of the unmentioned facts of daily life of 2018, the fact that all you’re spending data is being collected by the big credit card companies, stored, and then traded for cold hard cash,bought by advertisers of all kinds to create insights into your spending habits and target consumers that might fit the product sold. The laws around the matter still lag behind the reality, where it seems normal that when passing by a store, your phone suddenly beeps with an ad for this exact same store, making you realize the integration of data points has really gone to the next level - your phone location is now known to your credit card company or even another company with access to your credit card
information, and it uses it to make you offers when you pass by one of their paying customers. All of this leads to an inevitable, and some people might even say obvious - conclusion, which is, that consumers have lost control over how personal data is being collected and used by companies.
,A Forbes article from a year ago titled “ where can you buy big data ” the main data brokers are discussed, a plan by Nielsen, one of those heavy weights , is to make it’s retail database, known as the consumer packaged goods,publicly available for a fee.
A similar company, Equifax, was dealing in consumer personal information (such as sexual orientation) as early as the 1970’s, the company argued that they could predict consumer behavior based on such information with more precision, they hold information about some 800 million people worldwide.The company is also the epicenter of one of the world’s most comprehensive data breaches yet, with two of them occurring between march and july of 2017 - bringing the information to potential use in extortion by various hacker groups
Adding insult to injury, the revenue created by all this data gathering is not being shared with you as a user,while you are the creator and originator of this information, and are not paying you anything to access this treasure.
A blockchain backed solution
Rubiix, the social spending app is planning to change this. By introducing a purely opt-in based system of sharing consumer data with the brands, the Rubiix app allows consumers to receive a share of the marketing revenue of the brands when participating in campaigns and sharing their data with the brands through the app.The beginning is already here, 10,000 users have already downloaded the app and have made purchases using it about 10 million times.This unique approach recognizes the role consumers have in creating valuable information and their ownership of it, and thus their right to get paid for letting companies and brands have access to it, which is quite a novelty in this sector.
Off for the record, i was once scammed by a local shop who has a fake clearance credit card machine , and they stole my credit card info and used it , from this day and on i'm only using a direct credit cards , i won't give them the option to do this for me anymore.
Well it's not about the kind of card you hold , it's about having open account with these companies , don't you get it ?
get what?
From the moment you order a credit card , they save all your information all your transactions , and then sell it to others :(
Ohh , i know , what we can do...nothing.
They store the data. Right. But they don't put it in public view. It's still between you and them. They just sell them to specific companies , not individuals.
I don't think there is nothing to do guys , there's many applications like the one mention in the article , this rubiix i don't know , i never read about it before but i will check them , using blockchain is the solution (the full transparent will give us advantage ) this is why the banks afraid and creating fud on all the crypto world .
Yup they dropprf the prices , think of that like any other war, like the gas and the fuel , when someone was good enough to find a better solution (engine that use Water!) they killed him, they will not accept any loss , and that's why they are doing with Crypto.
That's sad.
Data evolution, oracle to Blockchain
Blockchain cannot completely replace regular known databases , they work together ,Do not throw passwords into the air...
Blockchain is the secure part of the database it has nothing with saving big data
I heard Rubiix gonna do bounty and airdrop soon
Where?
Im a member in their telegram group , come join aboard
Sure , link?
https://t.me/RubiixOfficial
Ohh great , free tokens , im coming too :D
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