I post similar content on both, and the format is much different. You are only allowed one image and so many words per "card" or page, so some people find it easier to fit into their day. HTML doesn't seem to work as well. For instance, if you use the * to turn your font italicized, it does show up in italics, but you can still see the *.
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Hmm, very interesting. So it's a "Twitter" version of Steemit? :)
Thanks for your insights! I may join .. I am disappointed when products force you to install a proprietary app in order to use their tool though. Steemit makes life much easier with the full-access granted via steemit.com (and other) website(s).