I haven't read that book but I know of the concept that in the digital information age, attention is the new currency that people are vying for. A good reputation can attract attention.
I've been building the reputation of this name/brand for the last 11+ years in public writings that anyone can find and check. I strive to be fair and have honest civil discussions with anyone even if I disagree with them. That's my brand and my reputation.
It's a great book, the first 100 pages or so are quite heavy going, as they draw a lot of parralels between the transition from feudalism to capitalism, and capitalism to informationalism. Also I needed a dictionary handy for some parts!
I'm sure you're reaping the benefits from your good rep, like I said, it is only something that has dawned on me in the last few years, you are brand You and I am brand Me, that is more precious than money alone.
Cg
Going to put it on my reading list. We are at the dawn of a new age. Bronze age and industrial revolution will pale in comparison in our lifetime. Would love to be 20 years younger
Hey, with medical science n surch, 20 years younger might be possible one day!
I was just going to say that! :-)
Cg
Thanks for the great article! I'm definitely going to pick up the book this week.
Asi sinceramente estaremos contribuyendo en pro de las cosas constructivas y perdurables en el tiempo.
So honestly we will be contributing towards constructive and enduring things in time .