Sure, it is a nice change of pace to see MSM start to address the Bilderburg group as more than "burger what tin hats".
The thing is, the MSM is so far behind the curve of what is known about them that it's not really a benefit. Unless the aim is to get people enough information to seek out everything lacking in them finally reporting.
It was in 2008 where they finally set up a website for themselves, and still the MSM called it a conspiracy theory.
The way I see it, this reporting is too little and too late. They have already lost virtually all credibility and this seems like an attempt to try to save some face.