I came across this article about how Facebook is tackling click bait.
https://techcrunch.com/2016/08/04/facebook-clickbait/
" Now it can detect headlines like “When She Looked Under Her Couch And Saw THIS… I Was SHOCKED!”; “He Put Garlic In His Shoes And What Happens Next Is Hard To Believe”; or “The Dog Barked At The Deliveryman And His Reaction Was Priceless. ”