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An influencer is someone with the power to affect, manipulate or change someone. Through the connection they share with others, they are able to reach out to them to convince them to do something. It can therefore be said that human beings being used to advertise a product would be a very good idea.
Many years ago, those that had the opportunity to influence people and be considered role models were those who were already authorities in a particular field (sports, arts, science etc)
Thus, it was not very easy for individuals who were not yet role models to do that, but now, so much thanks to the Social Networking Service, individuals are now able to reach out to others in their own little way.
But then, the promotion, distribution and sales of a particular product to individuals is not an easy task because the estimation of a particular project by experts in the field might not be right at the end of the day.
In Patron, the people that can influence others are splitted into different groups to enable different institutions get the right influencers for their targeted operations.
With Patron, different influencers can be able to link their followers to the different institutions who are in search of a specific marketing, thus enabling them to get paid based on the number of their followers that patronize the institution.
The individuals needed in Patron are divided into three. We have those that would influence, the institution or individual that would sponsor it, and the followers.
Thanks to the blockchain, no middleman or service would be needed to help link those that would be influencing their followers, and the influencers that would be working for a particular institution.
The standards used to rate the value of an influencer.
They are:
How many followers the influencers has.
His level of interaction with his followers.
His reputation.
Advantages of PatronInformation gets spread to those that need them very fast.
The number of followers an influenced has would determine his worth, so in this case, hardworking would definitely pay.
The influencers have the opportunity to name their price based on the number of followers they have.
Note that the Patron Token would be made use of by the influencer, the institution or individual that would sponsor it, and the followers.
The introduction of Patron to the blockchain is a very good introduction to the blockchain as advertising and marketing different products would be made easier with it.
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