"We all covet something." Who doesn't want to be recognized? if that's the teaching we've been taught since we were kids.
From childhood, we are programmed and that programming is fixed on the chromosomes and passes from generation to generation, and is reinforced day by day, until the moment we try to enter into consciousness, but we are few who do it, others with their marginal thinking is enough to live - while they can solve their priority needs, are happy.
I wonder: what situation are you living in? The desiccation of life for life is useless; Jesus Christ could not change the world....