The same concept can be applied to blogging, but it won't be popular, because who is going to buy blogging content? Smarter to just give it away for free and hope someone is generous, especially if that blogger/vlogger doesn't have a big built-in audience.
Let's just call it social media and then consider that the the incentive structure is not perfect, that it could be better, that it could have far more honest curation than 70% or more being delegated to bidbots, and imagine that the community is more empowered to check abuse, then maybe we can start discussing the future of it, but as you see, nobody will pay for what is otherwise freely given all over the place, and that's the market we are looking to capitulate on, the content consumers, and image what that would take.
Ode to Imagine all the people.