all of this is understood. You are right on. The Beta tag did go away for a little bit when the new logo was unveiled, but then it snuck back in there. Not sure if the timing was exactly in line with the DDoS issue or not. Memory does not serve me well there.
One of the really interesting stats someone threw out the other day was that there are only about 6500 people with at least 1000SP in the platform. That blew my mind. I did go and look at my personal ranking on steem whales, and I am about to cross into the top 3000 with my 1600 SP, so I guess that 6500 figure could be right, or even too high.
Point is, there are still relatively few people who have embraced what Steem can be. There is room for growth. We all need to help promote the growth so that our STEEM value grows.
That is about ok, actually. If we go with the 30k daily active users it leads to the 80/20 principle.
Even if we look at total number of accounts that would almost/somehow/with some interpretation goodwill still fit in the 80/20 (18+2) online community activity matrix. 80% read/inactive, 18% active/upvote, 2% do all the work and make all noise/create.