As I mentioned in my previous post, the UK Steemit promotion team would come to Sheffield universities (The University of Sheffield and Sheffield Hallam University) today to promote Steemit to university students.
I am very pleased to join this fantastic event, contributing my efforts to promote Steemit. By joining this sort of activity, I got know more Steemians such as @starkerz and @artonmysleeve, as well as some new ideas.
The challenge of off-line marketing in the UK
The UK is a country with much freedom, at the cost of many regulations. The organisers of this event prepared many stuff to promote Steemit, such as free T-shorts with Steemit logo (they also donated 10 T-shirts for our coming Sheffield Steemians meetup), leaflets and business cards.
However, the site such as the Student Union, where usually has many students, is not allowed for us to do any marketing activities. This is because the site is financially sponsored by some organisations. It is then exclusively for some specific groups to use the site, no matter our marketing is for profit or not.
Another problem is that it is not allowed to distribute leaflets to people at public space, unless you have the so called street license obtained from each local city council, which costs around 100 GBP!!!
I joked with @starkerz and @artonmysleeve, it is really hard to make big money in the UK as there are always so many ridiculous rules. So I am going to leave this country.
Tricks for on-site marketing
Everybody looks very busy on the street. Some people may not trust us firstly, what are you doing? I do not have time to listen you. Face-to-face marketing does need tricks. We sometimes even followed people's walking pace while explaining Steemit to them, to save people's time. @starkerz once told students they can use Steemit to raise funds for a specific project.
One student asked: where does the money paid to Steemit users come from? In a nutshell, we consider Steemit as another Facebook, the value each Facebook user create makes Facebook one of the richest internet company. Now, the decentralised blog website Steemit return the value to its users.
I showed students my account @tumutanzi, the money I earned from Steemit is a real story, but I also pointed out not every body can earn that much. One girl astonished that one blog post can earn 80 GBP (about 100 USD), she open her mouth signalling how possible it could be?
When talking to strangers, we do need patience and politeness. As there are so many Chinese students in UK, the ability I can speak Chinese also helps a lot.
The passion from UK steemians
It has to be pointed out that the UK roadshow of promoting Steemit has nothing to the official Steemit. It is organised and sponsored by UK promoting team. I can feel their passion for Steemit. They do hope the Steemit community grows strong and more prosperous, with more new Steemit users joining.
@starkerz told me he himself does not post so much, neither does he need other people to upvote him. But he does upvote other people. He hope Steemit becomes stronger when more people join Steemit, which will increase the price of steem. He owns a moderate amount of steem. By promoting Steemit to make the Steem cake bigger, it is absolutely alright to get the profit from the increased price of steem, in my opinion.
@starkerz's action and story reminds me of the famous words said by Jack Ma (key founder of Alibaba): It is better to have dreams, in case it may come true!
The following pictures were taken during this interesting event. I am happy to share them with my readers. Besides Steemians meetup, I do recommend my fellow steemians to organise events in your cites like what we did today. You will have some exciting outcome, probably more than things about Steemit.
Fresher students in UK university (The University of Sheffield, Student Union Building) // 英国大学新生开学了,图为谢菲尔德大学学生会中心。
Marketing dancing from a coffee shop to welcome freshers? // 某咖啡店的舞蹈营销欢迎新生?
@starkerz explained Steemit to students while following their walking to save their time. 随着人们的步伐,一边推广Steemit,节约人们的时间。
Introducing Steemit to Chinese students in UK. // 向华人学生介绍Steemit.
The centre gentle man is a steemian @cacophony! // 中间这位是一位老Steemian @cacophony.
Beautiful girls // 美丽的女孩子们
He does not want to show in photos, we respect privacy. // 这位路人不想被拍到脸,我们尊重隐私。
Introducing steemit to students // 向美女学生介绍Steemit
Business card can be handed to people // Steemit名片,可以发给路人。
Steemit flyers // Steemit宣传单
Steemit stickers // Steemit贴纸
@tumtuanzi, @starkerz, @artsonmysleeve (it is a pity @stephenkendal did not come today). // 三人参与了今天的路演活动。
Originally posted on https://steemit.com. Thank you for reading my post, feel free to Follow, Upvote, Reply, Resteem (repost) @tumutanzi, which will motivate me to create more quality posts.
正如之前我曾说过,英国的Steemit宣传团队今天到达谢菲尔德市,主要在谢菲尔德大学和谢菲尔德哈雷姆大学面向年轻人宣传Steemit.
我很高兴有机会加入这样的活动中,为宣传Steemit贡献我自己的力量。也通过线下活动,认识了朋友 @starkerz 和 @artonmysleeve,还在其它方面也有所收获。
在英国举办线下活动的挑战
虽然英国是一个自由的国家。但自由的代价是有很多规定。组织者其实准备了很多材料,T恤自然不必说——他们免费送给我一件并赞助了我们谢菲尔德月末Steemit聚会10件T恤,还有宣传单和名片。
但是,处在英国各大学新生开学之际,如果要在比如学生会中心这样的人流集中地开展宣传活动,是不允许的,管理人员立马过来阻止,因为场地是某些机构赞助的,所以一切无关活动都不允许加入——无论是你是否带有营利目的。
此外,英国的公共场所不允许散发传单——除非你每年向当地市政府交纳100英镑左右的许可费用!我当时就揶揄英国的朋友,在你们英国真是奇怪的规矩太多了,要赚大钱几乎是不太可能的,所以我打算离开这个国家……
现场营销活动的技巧
每个人都很匆忙——至少看起来是如此,不少人还带有戒备心,你在宣传什么玩意儿?我哪有时间听你长篇大论?所以这需要技巧。我们有时候要随着人们的脚步一边走一边解释来节省别人的时间。@starkerz 甚至向学生们说:你可以通过Steemit筹集某个活动的经费。
有个学生问:钱从哪儿来?简而言之,把Steemit理解成Facebook,过去每个用户创造的价值造就了Facebook世界有钱的互联网公司之一,而Steemit就相当于去中心化的Facebook,每个用户创造的价值返还给了用户。
我以我自己 @tumutanzi 的实际例子,告诉他们这一切是真的——当然我也强调不敢保证每个用户都一定能收获这么多,有一个女孩表示:一篇贴子能收获80英镑(约100美元)?她当即张开大嘴表示惊讶。
具体和别人宣传的时候,耐心和礼貌是必备的素质。此外,英国大学里由于不少华人学生,我的中文能力也派上了用场……
英国Steemit朋友的激情
需要注意的是,这一系列Steemit大学路演活动,与Steemit官方公司并无联系,全凭英国的Steemit宣传团队自发自费组织。从中可以感觉到他们的激情与纯真梦想,就是想让Steemit变得更强大。
组织者 @starkerz 告诉我,其实他本人并不怎么写太多的文章,也不怎么需要别人给他点赞,他倒是给别人点赞比较多,当然,他的追求是,更多的人加入Steemit,Steem的价格就会更高,我能看到他的账户拥有几万个Steem——不算多也不算少。他们通过具体的行动来推广Steemit, 把蛋糕做得更大,到最终能收获更多的投资回报,这是完全可取的事情。
@starkerz 等的行动也许正呼应了马云的那句话:梦想要有的,万一实现了呢?
也欢迎各位中文Steemit好友组织线下宣传活动和线下聚会,你们肯定会有意想不到的收获,并且不只是有关Steemit。
https://steemit.com 首发。感谢阅读,欢迎Follow, Upvote, Reply, Resteem (repost) @tumutanzi 激励我创作更多更好的内容。
What an awesome way to promote Steemit. Travelling round all the universities during the frehsers weeks must be great fun. Plus the younger generation are probably more likely to get involved with social media and crypto currencies. Great to meet you.
Yes, what you said is what we think.
I also invited my college friends to use steemit, I also wrote it in steemit. Thank you friend @ashleypeat and @stephenkendal. I am like #promo-steem. Iam from indonesia.
in the future I will campaign again to the campus and to the office that is in my area. Please guide me @starkerz, @artsonmysleeve and boother @stephenkendal.
@bukharisulaiman
Just do it, not that difficult.
Thanks @tumutanzi.
Wow.. That's a cool event... Introducing steemit to university and college students is actually a great idea... Besides being able to make some extra pocket money... It also helps to brush up our writing skill... And it's a great platform to meet up with liked minded positive friends from all over the world...
Cannot agree more.
When someone refer steemit as like facebook, people always ask one regular question "where that money comes from?" and then the beginning of discussion.
anyway it is really a great opportunity to meet up with the steemit people and get to get her. i wish, i wish.
anyway how can i manage to get the t-shirt and the steemit card???
I wish I were there...
Great effort and well done @tumutanzi!! I will try to schedule a day next week to join one of the campaign as well. 向坛子学习👍!
非常不错,看到你也在名片上,可能是唯一的中文用户?
伦敦也有其他华人,可能没有参与活动而已,呵呵。
Very well-organised promo event! Keep on going!
@tumtuanzi, @starkerz, @artsonmysleeve, you guys are amazing!
You are promoting steemit to people from time to time, very good.
Steem as a social network , Crypto currency mining and strategy to harvest - a course in University
Come to Manchester ! :)
upvoted and follow bro :) please upvote and follow me :)
So cool!
美国这边咋没有这样的活动呢!
事在人为啊,你可以组织起来。
希望国内也能有越来越多的宣传推广活动
Awesome blog @tumu
It was nice meeting you today, I am looking forward to the 30th my friend, it was great to see how you interacted with people and this gave me the encouragement to do the same. happy steeming my friend. :)
Keep on going.
Awesome blog @tumutanzi!! :) great day! great to see local steemians supporting and getting involved with the fun of steemit! :)
Thank you for organising all of it.
很好的活动,预计国内也会慢慢多起来这样的线下活动!
哦,人家发展的真是快。
人家不是搞什么马甲,提现,就是想用实际行动把蛋糕做得更大。
so awsome @tumutanzi, nice job you have done for this congratulations and appreciations, great work for steemians.
办个宣传活动也着实不易呀!Steemit成员能聚在一起,棒棒哒!
是的,还是不错的,线下活动更亲切,更真实。
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this is really nice from you i like it
Great job seeing so many people promote Steemit. I love the regulations in UK 😲
(英文 '公眾地點' 漏了'l' 變了不雅話🤐 )
Corrected. Thanks. Such a "great" typo, lol.
有两个亮点,第一就是宣传材料设计的非常漂亮。
第二个就是坛子站在老外中间,果断一枚鲜肉呀
你的艺术设计也不错啊,我和他们一般年纪大啦。
心动不如行动,行动不如马上行动
这个态度好。
好想去~
原來是這樣的路演呀. 真的辛苦了.
你以为我们会唱歌跳舞?
我以為會是座談會或者是做presentation之類的
Cn区湖北发来贺电,谢菲尔德"美丽的女孩子们"真美啊😳
那个亚洲脸孔的姑娘是中国人,她从美国某大学来英国交换一年。所以我说是美丽的女孩子们。
美,脱俗的美,哈哈
是的,并且,这个只能当面看,什么相机拍出来——包括你的上帝之眼拍出来的,都没有当面欣赏真实,哈哈。
坛子兄,你的思想有点危险啊^ᗜ^🌝
思想犯罪无法定罪吧?别吓我。我胆小。
坛主真是亲历亲为啊,现在是开学季,新生会很有热情!
必须亲力亲为,有这样的机会。
this kind of volunteer works require true love towards Steemit
Too bad, I missed it :(, otherwise, I could have contributed it a bit. The new semester started. It's been a while since last time login steemit.
Not at all. You are welcome to join our Sheffield meetup at the end of this month, check the details here.
Wow thanks for promoting Steemit.
I also just launched promo-uganda today and met some students who were excited of the potential of Steemit.
If you have time you can check out my post later.
I will need to also do this here to save time
我相信 Steemit 隨著不同地區和時間推廣,這個社群人數只會有增無減的!😃😃😃
希望如此。
I want to build The Indonesian Steemit Community like you did. You have a good team builder! Thanks for sharing it with me.
Regard from Aceh Province, Indonesia.
Good luck to you.
有你們真好!! :)
Guys, you have so much passion for this platform its unbelievable good.
Thanks for promoting this incredible platform to others. I know that we all will benefit from your work, that's why I will say thank you really much :)
I was there hehe @tumutanzi
真是用心啊 。想离开英国那就来美国吧。到这里带着我们一班人一起干。这里相对来说自由点😛
等谭兄归国组织CN区宣讲,我一定参加
That was really a fantastic event and I'm very happy for you to have participated. You are an example to us
great member and team envy you
This is a great post. Enjoyed reading it
Passionate is the right word used to describe your team. Flyers, business cards, clothing (I'll have one of those t-shorts please =P), and even stickers! Wowzers!
Seems like we have a new version of evangelising here....steemvangelists! =))