If there were better advertising features that the one we have, I would probably be spending much more of it. The "promote" function should position the person who spend that money to be at the "TOP" either on top performing articles as a "suggested post" OR on the top of the most used page on the website...which I guess is the trending page OR directly appear in people's newsfeed. I know there are purists out there but that's business.
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Yes, there are discussions in GitHub over how to improve it. I agree!
I love the idea of "suggested posts" appearing in more places. For example, trending/home, tag views which match the tags on the promoted post, etc.
Yup I agree. Let's say if someone paid 20$ to promote a post, this post could appear as if it received 20$ worth of upvote. The highest of the 2 numbers determine the ranking but if this is tried promoted post should be marked as promoted post and how much they've been promoted should be displayed on the trending feed. Just an idea.