The markets are overrun by people with only one goal. To take your money and never increase it in value. Common thieves they are, and they should not be allowed to continue.
So many people got a lot richer just by holding bitcoin in the past year or two. And when they started investing in startups, the scammers were drawn in by the smell of money, and no legal regulations that would see them answer for their schemes!
I find it curious to say at least, that people buy into ICO-s based on the quality of their webpage. It is creating an ICO bubble, and that bubble will burst. Of those remaining standing after that happens, only a few will develop into respectable companies. And you can not judge the probability of that happening based on a web page's "professional" look.
If this makes sense to you, take a look at my blog post about the historic price of Bitcoin. You might find it an interesting read
Have a good one :)