Well, a lot of people are getting frustrated because they can't make money and start to use this kind of cheap methods to get attention.. the guy made 4k with probably a 5$-$10 GIG but this is not the way for a long therm.
In our language we have an adage : The lie has short legs
What that means ? Means that sooner or later someone will catch you because the lie cannot goes to far with his short legs !