Introduction
In the previous two parts of this series on "Steemit SEO", we talked about:
- Planning your infrastructure of your blog
- Publish high quality content and
- Formatting and styling for SEO and readers
Today, following on the theme of on-page SEO optimization by talking about images, videos, alt text and inbound/outbound links. If you enjoy the content of this series, I suggest that you follow me as I am trying to publish daily on the topic of SEO.
DISCLAIMER: This article is for advanced blogger who want to optimize their blogs because they have a use for ranking their articles on Google/Bing. You don't need anything that I share here to make more money writing articles on steemit.com
Images
For Users First
Text need to breath on the internet! Adding images really make sure that your readers enjoy the experience of reading your article. Also, when it comes to steemit.com, the first image of your article will become your thumbnail which has a huge impact on the click through rate to get readers. Consider buying a subscription to something like Graphicstock or Shutterstock to get great images (legally) for your posts.
Filename and Alt Text
The search engine doesn't see what you see on the page...it sees HTML code. Changing the name of the file before you upload it to your target keyword is a little extra you can do to optimize your on-page SEO. Nobody will notice, but the search engines.
Also, whenever you upload a file directly on your post, it will appear like this
Consider changing the text that are between the [ ] as it is your alt text for your image as follow:
Consider Adding Videos If Appropriate
Another thing that the search engine is looking for is how long people spend reading your article and/or website. Adding a video that adds value to your article will increase the time spent on page which in turn will increase the value the search engine gives to it.
Inbound / Outbound links
Inbound Links
Inbound links are links that are going to other page of your blog. They will help your article rank for your targeted keyword.
First thing, revise what I said yesterday about anchor texts. You have to consider what will be the anchor text linking...should you use your target keyword for that particular article? Or a more generic anchor text? Your choice.
How many inbound links is too much to a particular article? That's a long standing debate. Moz has a great article on the topic if you want to know more but the consensus is that 100 starts being too many inbound links from your own domain to a particular page.
Outbound links
Outbound links are links to another website.
Each DoFollow links on an article is leaking "link juice" meaning that, the more outbound links you have, the more diluted that "link juice" is.
Link to Authorities
Is it good practice to link to a authoritative piece of information on each article. The search engine recognize that your article naturally draw it's information from reputable places on the internet.
Link to What You Want to Rank
Let's say you have a client or a website you want to rank. Steemit is one of the best source of amazing backlinks for them. But don't overdo it. I would say, don't go beyond 2 outbound links per articles to your client's website.
Conclusion
These article are like cliffnotes study guides. I don't go too much into depth about the why of the matter. I hope this is good for you readers. If you enjoy the content of this series, I suggest that you follow me as I am trying to publish daily on the topic of SEO.
Nice tip on changing the text and file name when uploading pictures. I hadn't thought of that.
very well put together. I appreciate this SEO tip. Now I am on my way to read your other parts 1-3 of the series. Sorry, I started at the end...lol
I'll take this advice into consideration with some upcoming post , I like how you always try to help others succeed and have their posts become better and better daily with your advice @cryptoctopus
thanks... thats very informative... learned a lot... i will backread your post yesterday.... thanks for sharing
Thanks for explaning the inbound and outbound links. Very helpful!
Thank you for posting this. I was actually wondering if Steemit actually had any sense of being a website where SEO skills could actually maximized. Aside from all the bots going around (which I still appreciate) Followed and upvoted. Not to be spammy but cause this article is legit and deserves it.
very well put together. I appreciate this SEO tip. Now I am on my way to read your other parts 1-3 of the series. Sorry, I started at the end.
thanks for sharing @cryptoctopus
Am new to steemit and really not good at what people do here. Let's just say am a novice. What will u advice me to do here
connect on steemit.chat, create good looking high quality content consistently, make really good comments so people notice you and don't bother with doing SEO ;-P
I'm not in any chats - I see people talk about how they waste time in them. I would love to see your reasoning on this. I have bookmarked many and tried to enter a few. I cannot even understand the interfaces and have never made contact in any of them. If you have any "chats for dummies" type stuff, I will be happy to look at it.
I'm bookmarking this series and thank you very much. Also letting you know that your first link above leads to part 3 instead of part 1 and should be changed.
Thank you for helping the minnows. We need it!
Hi @fitinfun, the idea is to be networking. One of the best example is @lemouth (my brother in law). He is a scientist. At first he wrote articles that didn't get much attention. Then he got in steemit.chat and decided to connect with other scientists.
Then he started a project called STEEMSTEM which is a grouping of people who care about science and curate good articles. Then they could have started a curation trail (I'll do an article on how to start a curation trail soon) to give more visibility to STEM related topic.
People value people who want to increase the value of the network.
Chatting is the way you do that.
Thank you very much )) I am new here, this information is gonna be useful for me)
can we make back links using this platform
yes, read this to know how it works here: https://steemit.com/seo/@cryptoctopus/steemit-seo-today-i-learned-dofollow-links-are-not-about-reputation-at-all
Thank you so much for this link :)
I don't know how to thank you for the great amount of information you learned from this great article.
Followed
Given high value of the info you provided today I have upvoted and resteemed it. @cryptoctopus Thanks for sharing!
@cryptoctopus I like your article about SEO hence you earned my upvote and follow. SEO done well adds value to website and subsequently lead to more sales ..I hope people will read and larn. Thanks for sharing
Great series, thank you! So many new things to consider, inspires me a lot!
Very cool, thanks for bringing up the importance of the images!
Your posts are very helpful. thank you
Nice piece of information, Not in depth? I still have to read it twice to understand it completely .
Alt text is very important when it comes to images, When it comes to articles we need to use targeted key words multiple amount of times in the whole post, Blog commenting on high PR and Domain authority sites, Google, Dig bookmarking, Guest postings, Creating threads over forums with targeted links, Ad postings, Directory building,Sharing links over other social media all together make you a good SEO professional. I am a seo professional too.
Nice
Wow. Many make small gifts for @seo
And I make a small gift MEW
I really like your work!
Especially the pict I'm interested to see the making of images, and music that's so refreshing!
Resteem =)
Fantastic information! Always great stuff
very useful - thanks!
Thanks for replying to my post, I will really try to learn something new every day as you suggested will go through these one by one maybe I can pick up something with my tubledryer brain.