Search Engine Optimization or often called as SEO is basically start of crafting your website’s page in order to gain more traffics. The truth is that the factors affecting the search engine ranking are many. Of all those factors, content is still the key factor. Therefore, it has to be interesting and information. Such content is essential to gain repeat visitors. If you consider yourself a beginner, implement these valuable tips for SEO.
Keyword research is the first you should do. It is the first step necessary to make sure that you know the search phrases and terms you need to rank for. You should consider the general knowledge that the visitors have. There are lots of visitors that are not too educated so they tend to search in a different way than the professionals.
The next tip is to create keyword rich content. Remember that text content is still the most important SEO element on every website page. It is necessary to allow Google and other search engine to understand what the page is really about. Therefore, what you should do is to create content that includes the main keywords you target. But you still need to focus to make interesting and informative content to get repeat customers.
Social media for market content is a very effective and productive strategy for digital marketing. In fact, the social media marketing is actually a business in itself. This media promises a lot of traffics that you can gain in instant. Therefore, create content, photo or video as attractive as it can be and share it on the social media.
Search engine optimization also considers the web design. In this case, it is closely related to actual coding. In most cases, clean code is more preferable so you can make use of the Content Management System.