which relies on Google messages and guidelines as well as the experience of the site promoters.
The source of the idea for such an element table is the great similarity between SEO and chemistry and the realization that the field is science for everything. And as with chemistry, every element in the table is important and weighted - some contributing to the rise of the site and some hurting it, But the formula for success is the right combination of all the elements together.
On-Page Elements
The first part of the elements within the site is the content. Content is an important and integral part of SEO work and can even pick up or drop the promotion.
Why is it important to pay attention to content? Here are some examples from the table in order of importance - from high to low.
Content quality
Match keywords to site pages
Relevance and up-to-date content
Other content besides text (pictures, videos, etc.)
The second part is the site structure.
When you want to understand the importance of website structure, it's important to know how Google's bot works, which ultimately determines where our site will be placed in search results. The bots go from link to site and crawl just about everything else. Our job is to make it easier for them to scan and make sure they like what they find. How to do it? Here are some examples from the table:
Customize your site for mobile
Shortening site load times
An HTTPS security protocol that enables secure browsing for users
Removing elements that may interrupt or block the crawl (such as JavaScript and CSS files)
