The fact that this post is trending is detrimental to the growth of the platform. If somebody wanders onto the trending page of steemit from the outside, posts like this are nothing but a turn off.
I can't show this to any of my friends or family, for example. I don't know a single person outside of Steemit who has any interest in something like this. If any case can be made for content driving growth (and I'm very skeptical), it is going to have to have some kind of broad appeal. Or at the very least, appeal to some segment of the outside world.