Social Media is Not All About You.
One of my biggest struggles with entrepreneurs and business clients is that they treat social media like a bull horn. These types of people have some traits on social media that are common across all platforms. We have all seen these types.
1. The Person Who Posts Constantly but Never Engages with Their Followers.
These people are common on Twitter, Facebook and Instagram. You will never see them have a conversation. Look at me, look what I am doing, read my article or watch my video. As a very social person this is a quick way to get me to tune out. I even had someone write me once saying, "I am not the type of person you unfriend". I only unfriend people for not engaging with me or for trolling.
2. Follow Me, but I Will Not Follow You Back.
There are so many accounts on social media that do not follow people back. This one seems like common sense to me. Are you a celebrity and a PR firm handles your online presence? Is your business a Fortune 500 company or at least famous in some way or the other? If not then I recommend you get busy following people back. The first step we take when a client hires 200 Social is to start following the fans of the brand.
For example the Steemit Twitter account is adding a few hundred followers a week because the account is following back now. We had one client that added over 10,000 Twitter followers in six months because we used this tactic.
What Can You Do Today.
- Start Mixing in Content that Helps Others.
- Start Following Back.
- Make an Effort to Join the Conversation.
- Don't Just Post Links All Over.
- Upvote or Like Other Users Content.
- Share Other Peoples Content Without Having an Agenda.
- Comment on Content.
- Thank People for Their Efforts.
- Be Supportive.
Homework-
Find someones post that you really like and share it all over. Comment and let them know how much you appreciate them. If we want Steemit to grow and get noticed the more we share Steemit content on the other social media platforms the better it will be for all of us.
This post has been ranked within the top 10 most undervalued posts in the second half of Dec 05. We estimate that this post is undervalued by $16.65 as compared to a scenario in which every voter had an equal say.
See the full rankings and details in The Daily Tribune: Dec 05 - Part II. You can also read about some of our methodology, data analysis and technical details in our initial post.
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Thank you!
Really good article Randy. Already following and up-voted. Mind you so many people on steemit are not using the feed button and so many are not reading the posts of people they are following or vice versa
I bull horn only because I believe what whistleblower Donald Marshall and the late Phil Schneider are exposing is CRITICAL to humanity's survival. It's kinda a big deal IMHO.
gostei de sua postagem.
Very well stated. I agree with you totally.
Thank you for reading!
You bet.
All great advice hilarski
Awesome, did you see your Memes on Twitter, Gplus, Pinterest and Tumblr today?
No bud! I'll check them out :))
Boom! Engagement lol!
This is really good advice. I found myself on gab.ai mostly posting newslinks, in the hope of beig "First with the Burst". :) When I started posting Steemit links, I told myself to not post two in a row: to post at least one "regular" link before posting another one to Steemit.
Strangely but interestingly, one of the psychological reasons behind bullhorning is a workaholic ethic. The guilty feeling which tells you that any social postings is "goofing off." I had to work this through my head!
Yes, we need to mix it up. Posting from one source all the time or just one type of content gets old as well. People love to see different types of content.
When I first joined Twitter I did not understand how it worked and just shared content like crazy without engaging. After a few years I learned my lesson.
Funny thing about life - we gotta learn a lot of skills the hard way. ;)
Really good points. Absolut agreed.
We can't lose when we keep the Social in social media. ; )
What can I do today?
I choose No-8. Thank People for Their Efforts..
A thank you is so powerful!
RS and UV for you.
I think a valuable lesson I learned out of all the stuff I do wrong in a day is early on here - learning and reading by others -- try to reply to everyone you can in some fashion.
Granted you cannot always get to it all, and some things do not warrant a reply or an upvote but do what you can to engage people back like you say.
I try to put out good content and you know some of my short comings I am aware of but I do not get many resteems. I resteem good content daily from others, because I believe in the content and doing what you say - sharing it unselfishly.
I learned many do not like the " cluttered " resteeming in our blog feeds, but you really cannot please everyone. I will continue to regularly RS good content to keep it in the newsfeed and that is why I do not mind asking others to do the same.
We are all in this together and on different parts of the path. We all need some help and If we cannot count on that from friends and community, I don't know where we will find it.
TY for your content. (:
Yup, we can't please everyone. We have had quite a few clients come and go in the last years but most have chosen to follow these basic principles. The ones that want to make it all about them all the time tend not to last.
Solid Advice! Resteemed and followed! Rock on!
Thank you Mark, I followed you as well!!
Great advice. Thanks for sharing.