We have unfortunately been forced to power down and sell the majority of our HIVE stake from the @steemmonsters account over the past year or so in order to cover our operating costs. That $350k is not enough by itself to both continue to cover our costs and allow us to bring on a top level marketing person and run marketing and promotional campaigns, which is why we are asking for help from the DHF.
Additionally, we cannot power down all of our HP because we need enough to be able to delegate RC to our users.