Right - like you said in the video (the Twitter example). Duh lol. I don't know why I didn't make that connection. It's funny - when you hold a paradigm - or even a question in your mind - sometimes you can hear the explanation and it doesn't click. Thanks for that :-)
I still have trouble wrapping my mind around the idea that we are making actual money on here. It's amazing. Even if a post gets $.05 or less ! When was the last time anyone earned anything by doing the same on FB /Twitter/ETC (not including affiliate links and the like)