Thanks for your comment, @diogosantos.
Hmmm... single use single purpose apps. How many apps did you end up with and how much that that actually simplify? [/snark]
I do agree with that long tail though, yet that would be from the traditional investment angle. An angle also not necessarily compatible with the token approach, unless, of course, tokens are securities. I should maybe have specified that complexity/scarcity matter in crypto world (so far).
Many of those single purpose projects also do not necessarily reach high valuation. The odd top of (free) apps list M&A to avoid could pull users away from FB not considered. But those apps definitely do often benefit early traction.