Time To Decouple Steemit & Steem Once and For All By Sunsetting Steemit.com (smooth's suggestion) to a Wallet only or redirect it to Steem.com. We don't want people to confuse the awesome crypto with this shitty interface like so many do. Even coinbase description has it wrong.
I don't think Ads are the answer, I think focus is the answer. And potentially getting outside funding.