Yeah that's why i mentioned a while ago that it might make sense to rename the steem blockchain, because most people not privy to it can't seem to unlink steem and steemit. To uninformed people they are the same thing. Or we just need to be patient and wait years for them to finally get it.
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Using twitter to tweet eventually separated itself. Perhaps using the steem blockchain by posting on steemit will eventually do the same :)
Renaming steemit or steem would not be a bad idea.