I see there are a few different main areas to address.
- Acquisition
- Retention
- Reduction of spam
- Growth
On the first point of acquisition.
Every new account should go through warm up period. During this time it's sort of like interactive tutorial for the first week. You get introduced to what the platform is, what resource credits are, what other apps are out there that can help assist you, You also get challenged to post one new original content each day, make 5 friends and have a conversation with them, and as you go through more features get enabled for your account. If you complete this one or two week tutorial, you get gifted 50 steam delegation for 90 days.
This will then allow new users to ramp up and dive, and teach people who are not tech savvy the systems about. This will also reduce the creation of spam accounts as people who don't want to go out and make friends with real people or have conversations, will not pass the tutorial and not get gifted the extra steam to help grow their account faster.
On the second point.
keep developing tools to allow people to express themselves the way they wish on the block chain. I feel this is a slow process but is getting done.
On the third point.
Much like the old days when Google had a page authority rating, and there is that domain authority rating for a website. I think we could assign the same sort of ratings for user accounts. If you have a lot of contacts who are well-known posters, you post a lot of original content, you will have a high esteem rating. This number could potentially be wrapped up with how much a vote gives you in return. Example, if you have a low esteem rating, and up vote will only be worth 25% of what it would be if you have a higher one.
On the last point.
I think we are growing and growing well. If steem continues its rise in value, we will keep seeing our user base grow as more people see the value of this block chain. In addition with more apps being made each day this is going to increase our user base.
These are just my thoughts
:)